Magalli Vizcarra Foster has an European Masters in Marketing and Commercial Management from the EOI Business School of Spain. She has a Title of Management Specialization – a Degree in Marketing and Commercial Management, issued by the Postgraduate School of the UPC University; Administration professional Specialized in Marketing by Pacifico University.

Over nine years of experience in national and international markets, in service companies, designing strategies focused on countries in the European, American and Asian markets.

She provides services as a Marketing Consultant and General Manager in charge of administration, hiring of consultants, project management, planning and direction of the marketing and commercial strategies as well as the sales of Blue Ocean Marketing Consulting.

She currently carries out Marketing and Corporate Image projects for *Pacific Credit Rating-PCR, a prestigious company recognized as Risk Classifier in Latin America. *Esmetal, from the metalworking sector that was created to provide technological and efficient response to the demand of steel structures in the Mining and investment projects that materialize on a national level as well as in the Andean Region, and which is part of the Chilean Fima y Edyce Company. *Renting, from the Euromotors Group, which offers Operative Leasing services, Rent a Car (previously Euroshop) and Remisse Ejecutivo. Amongst other companies where projects are being developed…      

Magalli has additionally traveled throughout the world for 7 years and has participated in international fairs and commercial meetings in England, Germany and Spain.

She was the Marketing Manager of Condor Travel, a company that specializes in Receptive Tourism and the Director of the Marketing and Commercial area of AQP Servicio Integral de Viajes. She implemented a communication strategy, developed an optimal Corporate Image, and elaborated strategic marketing plans with representatives in five countries of the region, as well as in Canada and China. 

She actively participated in the Launch Campaign of Corporate Travel S.A.C (previously TQ3 Travel Solutions Peru was part of TQ3 TUI Germany group and Navigant of U.S.A.) and Avantix Group.

She performed as an executive in the Retention area – Special Services and Customer Service in Citibank Peru Branch; participating in the improvement and documentation of operative processes of the area which obtained an ISO 9000 certification (year 2000 norm) which brought about the formalization of a quality system in the services that were offered. Magalli was also a member of the team that participated in the implementation of the new credit card system which won the “Best Quality Project” award on a regional level.

She is also an internal quality auditor for the ISO 9000 norm, version 2000.

Areas / Skills

• Marketing Consulting
• Design and implementation of Marketing Plans
• Communication Consultancy
• Design and development of Communication Campaigns
• Specializes Consulting in International Fairs
• Standardization of Corporate Image
• Customer Loyalty Programs
• Design and Implementation of Regional Campaigns
• Design and Plan Realizations to capture new accounts outside of Peru
• Launching of New Companies
• Re-launching of Companies
• Launching of New Products
• Launching of New Offices or Representations in the world
• Design of Promotion Campaigns
• Design and Development of Projects
• Audits of Quality norm ISO 9000, version 2000
• Personnel Training 

Languages

• Spanish
• English

Most Recent Seminars

UPC University – Workshops:
Development of Competitive Advantages for global businesses
Effective Presentations
Formation of Team Leaders
Multidimensional Negotiation
New Media Marketing

University of San Martín de Porres:

National Seminar on Tourist Marketing: “Alternatives for the promotion of Peru in the Worldwide Tourist Market”.  

American Chamber of Commerce - Seminars:
The Brand
Market Segmentation
On-line Marketing
Product Distribution
Advertising Impact
CRM Strategies  

German Chamber of Commerce:
International Tourism Seminar
“Germans: Worldwide travel champions”
How do we capture this target group with our touristic offers?

Management Training and Formation Center:
“Commercial Management and Marketing Board of Control” Seminar

University of Lima:
“The Best of Peruvian Marketing” Seminar

Microsoft:
“Customer Relationship Management - CRM” Seminar  

University of San Martín de Porres:
Touristic Marketing

DBM:
“Management of Changes” Seminar  

Global Export Network and Business School of Florida:
“How to Use the Internet to Capture Receptive Tourism” Seminar

Citibank Peru Branch - Workshop:
Training for Trainers
Customer Attention
Quality and Customer Service 

Bureau Veritas, Lima - Perú
Introduction to the ISO 9000 Norm, version 2000
Internal Auditors- ISO 9000 Norm, version 2000 

Universidad del Pacífico
Relationship Marketing (CRM)
Exterior Commerce  

Work Background

Condor Travel
Marketing Manager  

AQP Servicio Integral de Viajes
Marketing and Commercial Director

Citibank Perú Branch
Executive of the Withholdings and Special Services Unit
Customer Service Executive