Patricia Saavedra
Toro has a Degree in Communication Sciences
from the University of San Martin de Porres and
majors in Journalism and Public Relations.
She has a Diploma in Public Relations from the
Peruvian Institute of Business Management (IPAE).
She has served as an Editor of the Section B in the
“Gestion” Newspaper. She has also directed and
edited a number of publications in Lima as well as
in other provinces of the country and worked as a TV
reporter at the beginning of her career covering a
number of news events within the country and abroad.
Throughout her 25 years of professional experience
she has won various journalism contests which were
organized by different institutions.
She is currently fulfilling duties as a
Communications Consultant through Press Campaigns
for corporate clients such as RPP, Condor Travel and
Asesoría Global SAC. She has also provided Press
Consulting services in the Peruvian Brazilian
consortium Relima-Vega Upaca; as well as in other
private entities.
Areas/Skills
-
Design and Implementation of Press Campaigns
-
Corporate Communication
-
Organization of Press Conferences and media
Announcements
-
Crisis Management
-
Editing and Press Releases
-
Press Alerts
-
Editing and Writing of diverse Publications
-
Journalist and media Relations
-
Media Monitoring
-
Social and Corporate Image Responsibility
Languages
Most Recent Seminars
University of San Martín de Porres/ EPU
II International Congress of Public Relations
Latin American Regional Meeting of the International
Public Relations Association IPRA 2008
Pontificia Universidad Católica del Perú
Business Communications Course
Sociedad de Hoteles del Perú
Hotel Business Seminar for Journalists
Pontificia Universidad Católica y Agencia de
Noticias Andina
News Agency Discussion
University of Ricardo Palma
Professional Development Course for Journalists
“Opinion Journalism”
Work Background
RPP
Media Advisor
Cóndor Travel
Media Advisor
Relima
Media Advisor
Asesoría Global SAC
Media Advisor for diverse clients
Diario Gestión
Editor of Section B
